https://julieaparicio.com Julie Aparicio - Creative Wed, 01 May 2019 08:49:54 +0000 https://julieaparicio.com en https://julieaparicio.com/Home Fri, 27 Oct 2017 13:37:53 +0000 Julie Aparicio - Creative https://julieaparicio.com/Home https://julieaparicio.com/Haberdashery-Digital Fri, 19 Oct 2018 09:36:08 +0000 Julie Aparicio - Creative https://julieaparicio.com/Haberdashery-Digital Digital Haberdashery <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/ba46343094164d51674f0b6182f2cff62ddf00ac9d09de945b61892338e3e6c7/Julie-Aparicio-graphic-design-digital-haberdashery-website-UX-01.jpg" data-mid="26622260" border="0" src="https://freight.cargo.site/w/1000/i/ba46343094164d51674f0b6182f2cff62ddf00ac9d09de945b61892338e3e6c7/Julie-Aparicio-graphic-design-digital-haberdashery-website-UX-01.jpg" /> Haberdashery is a design studio using the power of light to create landmark sculptures and innovative lighting products for ambitious architects, interior designers,brands and institutions. In 2018, Haberdashery Studio officially turned 10. So we set out to give its brand a refresh and redesign its website. We started by analysing what makes Haberdashery stand out, and why the current website wasn't relevant anymore. We organised workshops and gathered insights with marketing team and diverse clients and employees to understand the depths of Haberdashery's online purpose. We collaborated with a team of developers for the site development, who built a custom CMS to help facilitate copy updates. As an in-house Graphic Lead, my role was to oversee and creatively lead the entire project, from initial concept to UX and design to production and roll-out . Visit Haberdashery’s website&nbsp; <img width="1920" height="1105" width_o="1920" height_o="1105" data-src="https://freight.cargo.site/t/original/i/a9c40676f52d422ce0fd7e925bc12e16c917dd6af3d4eec3ed3d261c5b9a6700/Julie-Aparicio-graphic-design-digital-haberdashery-website-UX-03.jpg" data-mid="26629635" border="0" src="https://freight.cargo.site/w/1000/i/a9c40676f52d422ce0fd7e925bc12e16c917dd6af3d4eec3ed3d261c5b9a6700/Julie-Aparicio-graphic-design-digital-haberdashery-website-UX-03.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/abac0a999e44e740fb67b489330ba7ad9e51544c9a15c65822f13e82ec7bb09f/Julie-Aparicio-graphic-design-digital-haberdashery-website-UX-02.jpg" data-mid="26622261" border="0" src="https://freight.cargo.site/w/1000/i/abac0a999e44e740fb67b489330ba7ad9e51544c9a15c65822f13e82ec7bb09f/Julie-Aparicio-graphic-design-digital-haberdashery-website-UX-02.jpg" /> https://julieaparicio.com/Amaranthyne-Visual Wed, 01 May 2019 08:49:54 +0000 Julie Aparicio - Creative https://julieaparicio.com/Amaranthyne-Visual Visual StorytellingAmaranthyne How can we visually and emotionally connect a sculpture to its geographical and culture heritage? Clarges Mayfair is a prime residential development built by the British Land Company. With protected views over Green Park and Buckingham Palace, the building’s design and architecture is rooted in the belief that the rich tradition and character of Mayfair must be respected, while also allowing for a considerate dialogue between old and new. Amaranthyne - the atrium feature and centerpiece located in the main entrance - celebrates the history of artisanal crafts and recreational pastimes of the area, through complex layers of lighting, colours and illustrations.&nbsp;As an integral part of a team of designers and engineers at Haberdashery Studio and in collaboration with interior designers and architects, my role as a graphic designer and colour specialist was to research and visually translate the essence of Mayfair into simple, yet powerful illustrations and lighting cyles. &nbsp; &nbsp; Amaranthyne was nominated for the&nbsp;Frame Award&nbsp; 2018 as Nominee for the Best use of Light <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/77f3c3e9ea64a5b9dd9dd45ca6d241bd0fc4f6be359411491998b4d3581e8eee/JulieAparicio_Clarges-Mayfair-03.jpg" data-mid="42219170" border="0" data-scale="100" alt="rwrswwr" data-caption="rwrswwr" src="https://freight.cargo.site/w/1000/i/77f3c3e9ea64a5b9dd9dd45ca6d241bd0fc4f6be359411491998b4d3581e8eee/JulieAparicio_Clarges-Mayfair-03.jpg" /> <img width="856" height="653" width_o="856" height_o="653" data-src="https://freight.cargo.site/t/original/i/53a3c8f42be01189fc4a0d585f4393e3491051a90bddf88f724ae2f3c04bc85b/JulieAparicio_Clarges-Mayfair-09.gif" data-mid="43617139" border="0" src="https://freight.cargo.site/w/856/i/53a3c8f42be01189fc4a0d585f4393e3491051a90bddf88f724ae2f3c04bc85b/JulieAparicio_Clarges-Mayfair-09.gif" />Through a 31m circumference illustrative frieze comprised of 32 decorative panels altogether made of over 200,000 hand-adjusted surfaces reflecting light and colour, this highly narrative driven sculpture is paying tribute to the cultural heritage of Mayfair, Picadilly.Following an extended period of research, testing and experimentation, the final design settled on 9 carefully defined sections, each inspired by visual, cultural and historical references of the area.Details within the perforated white frieze are revealed and hidden again depending on the viewing angle and the time of day while 4 discreet visual cues referencing the main cardinal points helps the visitor relates to its position in space and time. &nbsp;The lighting system explores an ever-changing cycle linked to the real-time transition of the seasons outside each and every day. <img width="856" height="653" width_o="856" height_o="653" data-src="https://freight.cargo.site/t/original/i/74949aa93cca4fea3d67f188ae5b7faeb3ec0b977d14972e93414c0fe1d4c858/JulieAparicio_Clarges-Mayfair-10.jpg" data-mid="43617140" border="0" src="https://freight.cargo.site/w/856/i/74949aa93cca4fea3d67f188ae5b7faeb3ec0b977d14972e93414c0fe1d4c858/JulieAparicio_Clarges-Mayfair-10.jpg" /> <img width="856" height="653" width_o="856" height_o="653" data-src="https://freight.cargo.site/t/original/i/8017100093674a6c60c9c042909a471b219e7f224fc07881454761ca0acf9335/JulieAparicio_Clarges-Mayfair-11.jpg" data-mid="43617141" border="0" src="https://freight.cargo.site/w/856/i/8017100093674a6c60c9c042909a471b219e7f224fc07881454761ca0acf9335/JulieAparicio_Clarges-Mayfair-11.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/37ded30c4c548139fdc969123f490a18dfd80b292d8c5575a63c23dc8a24ec45/JulieAparicio_Clarges-Mayfair-05.jpg" data-mid="42226849" border="0" src="https://freight.cargo.site/w/1000/i/37ded30c4c548139fdc969123f490a18dfd80b292d8c5575a63c23dc8a24ec45/JulieAparicio_Clarges-Mayfair-05.jpg" /> <img width="800" height="533" width_o="800" height_o="533" data-src="https://freight.cargo.site/t/original/i/b0f000f109542156fe22d98cc3a5e179bfb9acd6648dc907c834685048859dba/JulieAparicio_Clarges-Mayfair.gif" data-mid="41218629" border="0" src="https://freight.cargo.site/w/800/i/b0f000f109542156fe22d98cc3a5e179bfb9acd6648dc907c834685048859dba/JulieAparicio_Clarges-Mayfair.gif" /> https://julieaparicio.com/Zootwoman Mon, 16 Oct 2017 21:16:30 +0000 Julie Aparicio - Creative https://julieaparicio.com/Zootwoman Art direction Zootwoman <img width="1920" height="1360" width_o="1920" height_o="1360" data-src="https://freight.cargo.site/t/original/i/7212526fef81dd5142b9e6c95c9ec4fb122d2f4e4033cc71e33774285daeefcf/Julie-Aparicio-Album-Cover-Zootwoman.jpg" data-mid="41305861" border="0" src="https://freight.cargo.site/w/1000/i/7212526fef81dd5142b9e6c95c9ec4fb122d2f4e4033cc71e33774285daeefcf/Julie-Aparicio-Album-Cover-Zootwoman.jpg" /> ‘Star climbing’ is the 4th opus by British electro-pop band Zootwoman. My role was to create a serie of visuals for the LP, CD, singles and lyrics book to illustrate the concept of ‘Star Climbing’. The album cover visually explores the idea of fragility and ephemeral beauty through material research and photography. All artworks were hand-made then photographed. No CGI involved. <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/7d6b62016810fd563197fa898b7168c18f66c5288b5f07dc41b9c7939f7620cc/IMG_2840_g_w_1920.jpg" data-mid="5296991" border="0" src="https://freight.cargo.site/w/1000/i/7d6b62016810fd563197fa898b7168c18f66c5288b5f07dc41b9c7939f7620cc/IMG_2840_g_w_1920.jpg" /><img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/bc649b4b0d808be5b7a323c21702b75e38f756ba112aa17a83485f80f54a8df8/IMG_2837_g_w_1920.jpg" data-mid="5296990" border="0" src="https://freight.cargo.site/w/1000/i/bc649b4b0d808be5b7a323c21702b75e38f756ba112aa17a83485f80f54a8df8/IMG_2837_g_w_1920.jpg" /><img width="2400" height="2400" width_o="2400" height_o="2400" data-src="https://freight.cargo.site/t/original/i/f8dc4c8e7a7c279971aa88d86047e9cda755f08e7674f9d0eba085376c562ba4/zw_square_2400.jpg" data-mid="5296993" border="0" src="https://freight.cargo.site/w/1000/i/f8dc4c8e7a7c279971aa88d86047e9cda755f08e7674f9d0eba085376c562ba4/zw_square_2400.jpg" /><img width="1280" height="960" width_o="1280" height_o="960" data-src="https://freight.cargo.site/t/original/i/76f9ededb92c5503966c117c1b66dd8d947dcace0a7a11b3c26226014ca9d775/ZW_all_singles_g.jpg" data-mid="5298238" border="0" src="https://freight.cargo.site/w/1000/i/76f9ededb92c5503966c117c1b66dd8d947dcace0a7a11b3c26226014ca9d775/ZW_all_singles_g.jpg" /><img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/b4a224f5c0b4a86b747a31c625e12b96ca58942ae323345f2278ac3d7e531cc4/IMG_4808_g_w.jpg" data-mid="15679172" border="0" src="https://freight.cargo.site/w/1000/i/b4a224f5c0b4a86b747a31c625e12b96ca58942ae323345f2278ac3d7e531cc4/IMG_4808_g_w.jpg" /> <img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/94bfe989d75193ac4b439974a77ed0fb0981927b14e03154354a40003ac6c703/IMG_2818_g_w.jpg" data-mid="5639382" border="0" src="https://freight.cargo.site/w/1000/i/94bfe989d75193ac4b439974a77ed0fb0981927b14e03154354a40003ac6c703/IMG_2818_g_w.jpg" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/9697f0f59b32553f0f24a357a547dcfb50279a8817a75f0dda6d439e30b4f635/IMG_3226_g_w.jpg" data-mid="5639472" border="0" src="https://freight.cargo.site/w/1000/i/9697f0f59b32553f0f24a357a547dcfb50279a8817a75f0dda6d439e30b4f635/IMG_3226_g_w.jpg" /> <img width="5265" height="3510" width_o="5265" height_o="3510" data-src="https://freight.cargo.site/t/original/i/fc5f4ce9b8d4aa2b85cfe6f5f3be8aecc63115ed897de8a70d07e2bbbee782be/IMG_3098_g.jpg" data-mid="15376343" border="0" src="https://freight.cargo.site/w/1000/i/fc5f4ce9b8d4aa2b85cfe6f5f3be8aecc63115ed897de8a70d07e2bbbee782be/IMG_3098_g.jpg" /><img width="2892" height="1766" width_o="2892" height_o="1766" data-src="https://freight.cargo.site/t/original/i/02b070eb1e7cf717badf9f32b475fa2dff18caa4b219910934d8ed9e77c119bc/Spotify_01.jpg" data-mid="15376847" border="0" src="https://freight.cargo.site/w/1000/i/02b070eb1e7cf717badf9f32b475fa2dff18caa4b219910934d8ed9e77c119bc/Spotify_01.jpg" /> Client: Zootwoman Services : Concept , Art direction, Photography Year: 2014 https://julieaparicio.com/Origin-of-Wonder Mon, 16 Oct 2017 20:39:45 +0000 Julie Aparicio - Creative https://julieaparicio.com/Origin-of-Wonder Visual Storytelling Origin of Wonder &nbsp; Origin of Wonder is a light sculpture embodying the journey that raw uncut minerals take on their way to becoming the refined and wondrous jewels. My role as part of the Haberdashery design team involved working on the concept, art direction and design of this narrative-driven sculpture. A total of 17 final different composition have been designed, photo-etched, cut and arranged around a 20m diameter circular formation. The sculpture flows between three distinct chapters: 'The Origin of wonder', 'Savoir-faire &amp; craftsmanship' &amp; 'The Illuminated article'. It counts more than 1000 brass panels, all underpinning the story of the Origin of Wonder. You can discover the sculpture at Selfridges London in the Wonder Room. <img width="1920" height="1008" width_o="1920" height_o="1008" data-src="https://freight.cargo.site/t/original/i/adb193f3f3e7876dfc91b47ea8403916b3bcb0542fafda85902fcf454b19d126/J1299_Research_Creation_Ch1_1920.jpg" data-mid="15379181" border="0" src="https://freight.cargo.site/w/1000/i/adb193f3f3e7876dfc91b47ea8403916b3bcb0542fafda85902fcf454b19d126/J1299_Research_Creation_Ch1_1920.jpg" />Graphics research Chapter 1 : The origins of Wonder&nbsp;This chapter is made of 6 unique design, inspired by the energy of nature contorting and confirming the elements. <img width="1920" height="1082" width_o="1920" height_o="1082" data-src="https://freight.cargo.site/t/original/i/334eded6fca98fa4fa53765bb21cb607a8a564c377dfa3e8e32ca71945bfb284/Chapter1_Evolution.jpg" data-mid="15756926" border="0" src="https://freight.cargo.site/w/1000/i/334eded6fca98fa4fa53765bb21cb607a8a564c377dfa3e8e32ca71945bfb284/Chapter1_Evolution.jpg" /><img width="1920" height="2859" width_o="1920" height_o="2859" data-src="https://freight.cargo.site/t/original/i/1088ac679fa367e3c1c6387cc1d4c809867ec844fa3ee814ba706cb039bf4462/Selfridges_montage-CH1_v03.jpg" data-mid="5297136" border="0" src="https://freight.cargo.site/w/1000/i/1088ac679fa367e3c1c6387cc1d4c809867ec844fa3ee814ba706cb039bf4462/Selfridges_montage-CH1_v03.jpg" /> <img width="400" height="711" width_o="400" height_o="711" data-src="https://freight.cargo.site/t/original/i/55ba913397de18cf3a2c180c7262962029794f76c0dd85c70bd444c7a71eaeb8/IMG_2921_g.jpg" data-mid="5638075" border="0" src="https://freight.cargo.site/w/400/i/55ba913397de18cf3a2c180c7262962029794f76c0dd85c70bd444c7a71eaeb8/IMG_2921_g.jpg" /> <img width="400" height="711" width_o="400" height_o="711" data-src="https://freight.cargo.site/t/original/i/c980b60d6cd049693f5ddcf935a869b7c8e8fb2ebb7b884ca6503ad3e0d79ae7/gif01.gif" data-mid="5637609" border="0" src="https://freight.cargo.site/w/400/i/c980b60d6cd049693f5ddcf935a869b7c8e8fb2ebb7b884ca6503ad3e0d79ae7/gif01.gif" /> <img width="400" height="711" width_o="400" height_o="711" data-src="https://freight.cargo.site/t/original/i/f96c513914b7f043b51170d5ba2e04051b9ade3320e60d6e928502de22f391c0/IMG_3523_g.jpg" data-mid="5637666" border="0" src="https://freight.cargo.site/w/400/i/f96c513914b7f043b51170d5ba2e04051b9ade3320e60d6e928502de22f391c0/IMG_3523_g.jpg" /> Chapter 2 : Savoir faire &amp; craftsmanship&nbsp;From raw element to refined material, this chapter is inspired by the shape and formation of precious stone and metal, from collection to manufacture. Chapter 2 includes 6 different design, all individually illustrating the beauty and power of craftsmanship in the world of jewelery. &nbsp; <img width="1920" height="1082" width_o="1920" height_o="1082" data-src="https://freight.cargo.site/t/original/i/cde36988d442ab537e77d47436443014c69e6577e73dfc794e7705e590e57b94/Chapter2_Evolution.jpg" data-mid="15756927" border="0" src="https://freight.cargo.site/w/1000/i/cde36988d442ab537e77d47436443014c69e6577e73dfc794e7705e590e57b94/Chapter2_Evolution.jpg" /><img width="1920" height="2859" width_o="1920" height_o="2859" data-src="https://freight.cargo.site/t/original/i/6e818429c8c23f9100cbef005faac1ca4caebcfe1d6b267ac485719813c1f2be/Selfridges_montage-CH2_v04.jpg" data-mid="7318278" border="0" src="https://freight.cargo.site/w/1000/i/6e818429c8c23f9100cbef005faac1ca4caebcfe1d6b267ac485719813c1f2be/Selfridges_montage-CH2_v04.jpg" /> Chapter 3 : The illuminated article&nbsp;Encouraged by the precision and wonderful, sharp finishes this last chapter conclude the origin of wnder journey with 5 perfectly geometric and controlled design.&nbsp; <img width="1920" height="1082" width_o="1920" height_o="1082" data-src="https://freight.cargo.site/t/original/i/3b322df108df4552d31675b744ff84f0d321994bcae72cb1981dbe85a54aeebf/Chapter3_Evolution.jpg" data-mid="15756928" border="0" src="https://freight.cargo.site/w/1000/i/3b322df108df4552d31675b744ff84f0d321994bcae72cb1981dbe85a54aeebf/Chapter3_Evolution.jpg" /><img width="1920" height="2859" width_o="1920" height_o="2859" data-src="https://freight.cargo.site/t/original/i/f826a1a4ef00bf690aa5826ca9f9194903b203ddedcb9ff6286475c0a3cc7749/Selfridges_montage-CH3_v03.jpg" data-mid="7318271" border="0" data-marker-id="2" src="https://freight.cargo.site/w/1000/i/f826a1a4ef00bf690aa5826ca9f9194903b203ddedcb9ff6286475c0a3cc7749/Selfridges_montage-CH3_v03.jpg" /> <img width="1920" height="1244" width_o="1920" height_o="1244" data-src="https://freight.cargo.site/t/original/i/c0d2ebd6b3277757ab6d5c4d25fb307f11f967bdfc2a47fdf6ec716b899c3e24/AllArtwork_01_g.jpg" data-mid="15378014" border="0" src="https://freight.cargo.site/w/1000/i/c0d2ebd6b3277757ab6d5c4d25fb307f11f967bdfc2a47fdf6ec716b899c3e24/AllArtwork_01_g.jpg" /> Client: Selfridges Services : Concept, art direction, installation Year: 2017Location: Selfridges London Oxford St https://julieaparicio.com/Bio-Inspired Thu, 08 Jun 2017 22:17:24 +0000 Julie Aparicio - Creative https://julieaparicio.com/Bio-Inspired BrandingBio Inspired by Design <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/c63b1707837d05f7a93345e71921ad87b8373a9a4888cb7d31c92bef02b27c6f/BioInspired_Logo_Butterfly.gif" data-mid="5983968" border="0" src="https://freight.cargo.site/w/1000/i/c63b1707837d05f7a93345e71921ad87b8373a9a4888cb7d31c92bef02b27c6f/BioInspired_Logo_Butterfly.gif" /> Dr Veronika Kapsali is an academic and industrial research specialist, bestselling author, broadcaster and communicator of Biomimetic. Her word led to innovation in materials, textiles and products. In the preparation of her first solo book launch, ‘Biomimetics for designers’ (Thames and Hudson) Dr Veronika Kapsali approached me to design the logo behind her practise ‘ Bio Inspired by Design’. Along with the logo, we set up a simple website, for her to be able to easily update and keep her followers updated about her last publication, talks and research. Visit the website <img width="530" height="468" width_o="530" height_o="468" data-src="https://freight.cargo.site/t/original/i/0c6b24adff92a688b1e00160dd5095514cd96ef933b7b614bc02a42061814387/BioInspired_FINAL_animation_logo-and-text.gif" data-mid="15758560" border="0" src="https://freight.cargo.site/w/530/i/0c6b24adff92a688b1e00160dd5095514cd96ef933b7b614bc02a42061814387/BioInspired_FINAL_animation_logo-and-text.gif" /> <img width="860" height="860" width_o="860" height_o="860" data-src="https://freight.cargo.site/t/original/i/2d7d2b962a22e714d0c0510c83ae473543164e438981fd796e6a7ac3822ada92/Julie-Aparicio-graphic-design-logo-Bio-Inspired_01.jpg" data-mid="42207848" border="0" src="https://freight.cargo.site/w/860/i/2d7d2b962a22e714d0c0510c83ae473543164e438981fd796e6a7ac3822ada92/Julie-Aparicio-graphic-design-logo-Bio-Inspired_01.jpg" /> <img width="1920" height="1062" width_o="1920" height_o="1062" data-src="https://freight.cargo.site/t/original/i/a6af2a64974ca2d6e3b13845c960319a50160e826f05946ba179d3ab863dbf49/BioiInspired_text03.jpg" data-mid="5322279" border="0" src="https://freight.cargo.site/w/1000/i/a6af2a64974ca2d6e3b13845c960319a50160e826f05946ba179d3ab863dbf49/BioiInspired_text03.jpg" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/4ce1010d762da6ac2b5c99fb4cffcdd463684596e939ba4d9a578c70ae8169b7/Logo_evolution_01.jpg" data-mid="5322280" border="0" src="https://freight.cargo.site/w/1000/i/4ce1010d762da6ac2b5c99fb4cffcdd463684596e939ba4d9a578c70ae8169b7/Logo_evolution_01.jpg" />Logo research and variation. <img width="400" height="400" width_o="400" height_o="400" data-src="https://freight.cargo.site/t/original/i/365c2e3738c0675525973a0f6e9642edea75b167f4ec15437b739589dac706fd/Julie-Aparicio-graphic-design-logo-Bio-Inspired_03.gif" data-mid="42208775" border="0" src="https://freight.cargo.site/w/400/i/365c2e3738c0675525973a0f6e9642edea75b167f4ec15437b739589dac706fd/Julie-Aparicio-graphic-design-logo-Bio-Inspired_03.gif" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4c865a3ec84f56474251c056ed095bbb5aba99d178f0cc2d06243d92ba1cd4bb/Julie-Aparicio-graphic-design-web-Bio-Inspired_02.jpg" data-mid="42208545" border="0" src="https://freight.cargo.site/w/1000/i/4c865a3ec84f56474251c056ed095bbb5aba99d178f0cc2d06243d92ba1cd4bb/Julie-Aparicio-graphic-design-web-Bio-Inspired_02.jpg" />Client: Veronika Kapsali Services :&nbsp; Branding + digital Year: 2017Animation: Wael Chams https://julieaparicio.com/Leaf-Eddy Thu, 12 Apr 2018 20:48:33 +0000 Julie Aparicio - Creative https://julieaparicio.com/Leaf-Eddy Packaging experience Leaf Eddy&nbsp; <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/3e033e5b9da2372499684adc26ddb678135174e34a7f28f88b8b4a16e9e21fdf/Julie-Aparicio-graphic-design-editorial-leaf-eddy-05.jpg" data-mid="26360428" border="0" src="https://freight.cargo.site/w/1000/i/3e033e5b9da2372499684adc26ddb678135174e34a7f28f88b8b4a16e9e21fdf/Julie-Aparicio-graphic-design-editorial-leaf-eddy-05.jpg" /> Leaf Eddy, part of the Haberdashery’s Leaf collection, offers a wall mounted decorative sculpture that can be configured to complement and transform any space. My role was to design the packaging experience, instruction manual and design guide for Leaf Eddy. In collaboration with Progress Packaging based in Manchester, we created 100 slipcases and trays covered in white Wibalin Satina paper on the outside, with a contrasting one-colour - Pantone 2736 -&nbsp; matt laminated print on the inside. To ensure the smooth release of the tray from the sleeve, Progress Packing also fitted a matching ribbon pull and to reflect the leaf sculpture held inside, I designed the gold foil pattern on the outer.&nbsp; <img width="2420" height="1360" width_o="2420" height_o="1360" data-src="https://freight.cargo.site/t/original/i/486849c4042948d2156b1c7b42ca058aced1b01df6776865c52141c6abcf0fbf/Julie-Aparicio-graphic-design-editorial-leaf-10.jpg" data-mid="43781777" border="0" src="https://freight.cargo.site/w/1000/i/486849c4042948d2156b1c7b42ca058aced1b01df6776865c52141c6abcf0fbf/Julie-Aparicio-graphic-design-editorial-leaf-10.jpg" /> <img width="1255" height="1000" width_o="1255" height_o="1000" data-src="https://freight.cargo.site/t/original/i/f2e4c7b3ffe62d6e73edef619e2dd31be015a7d82c1a8a9f0c9c44d7fc69f049/Julie-Aparicio-graphic-design-editorial-leaf-eddy-04.jpg" data-mid="26360427" border="0" src="https://freight.cargo.site/w/1000/i/f2e4c7b3ffe62d6e73edef619e2dd31be015a7d82c1a8a9f0c9c44d7fc69f049/Julie-Aparicio-graphic-design-editorial-leaf-eddy-04.jpg" /> <img width="1500" height="1000" width_o="1500" height_o="1000" data-src="https://freight.cargo.site/t/original/i/88cf25fa9caec33330976cc19a8c0c545a37fcee7ac92af2c42b43c7d3472b7b/Julie-Aparicio-graphic-design-editorial-leaf-eddy-06.jpg" data-mid="26360429" border="0" src="https://freight.cargo.site/w/1000/i/88cf25fa9caec33330976cc19a8c0c545a37fcee7ac92af2c42b43c7d3472b7b/Julie-Aparicio-graphic-design-editorial-leaf-eddy-06.jpg" /> <img width="1920" height="1362" width_o="1920" height_o="1362" data-src="https://freight.cargo.site/t/original/i/46e6f7675f615a61a5a5eede8985990807d293a3280ef7b1f30137dca80f9987/Julie-Aparicio-graphic-design-editorial-leaf-eddy-10.gif" data-mid="26620271" border="0" src="https://freight.cargo.site/w/1000/i/46e6f7675f615a61a5a5eede8985990807d293a3280ef7b1f30137dca80f9987/Julie-Aparicio-graphic-design-editorial-leaf-eddy-10.gif" /> <img width="1440" height="960" width_o="1440" height_o="960" data-src="https://freight.cargo.site/t/original/i/371934b3e6a87f8abc3c4fda970c1301c2e6352b276a2ce1795484907967f86a/Julie-Aparicio-graphic-design-editorial-leaf-eddy-02.jpg" data-mid="26360424" border="0" src="https://freight.cargo.site/w/1000/i/371934b3e6a87f8abc3c4fda970c1301c2e6352b276a2ce1795484907967f86a/Julie-Aparicio-graphic-design-editorial-leaf-eddy-02.jpg" /> <img width="1920" height="1389" width_o="1920" height_o="1389" data-src="https://freight.cargo.site/t/original/i/291d959fc8edc0909ddcfcf00af046e7cac5efa5be3641fbe29e2756e13a77a1/Julie-Aparicio-graphic-design-editorial-leaf-eddy-09.jpg" data-mid="26618112" border="0" src="https://freight.cargo.site/w/1000/i/291d959fc8edc0909ddcfcf00af046e7cac5efa5be3641fbe29e2756e13a77a1/Julie-Aparicio-graphic-design-editorial-leaf-eddy-09.jpg" /> <img width="1760" height="1440" width_o="1760" height_o="1440" data-src="https://freight.cargo.site/t/original/i/4ca339ca01909a4f9a431f0940e18fb39b5444b47e25b67325ac65da3927ced1/Julie-Aparicio-graphic-design-editorial-leaf-eddy-08.jpg" data-mid="26617659" border="0" src="https://freight.cargo.site/w/1000/i/4ca339ca01909a4f9a431f0940e18fb39b5444b47e25b67325ac65da3927ced1/Julie-Aparicio-graphic-design-editorial-leaf-eddy-08.jpg" /> https://julieaparicio.com/Haberdashery Sun, 11 Jan 2015 21:04:00 +0000 Julie Aparicio - Creative https://julieaparicio.com/Haberdashery BrandingHaberdashery <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/2ca84d182a480b1708a5a0cc0363eea7009fcfe88a1c6f23121bd30163a43b25/IMG_2873_g_w.jpg" data-mid="5322244" border="0" src="https://freight.cargo.site/w/1000/i/2ca84d182a480b1708a5a0cc0363eea7009fcfe88a1c6f23121bd30163a43b25/IMG_2873_g_w.jpg" /> Haberdashery is a design studio creating landmark sculptures and innovative lighting products for ambitious architects, interior designers, brands and institutions globally. My role was to develop Haberdashery's brand identity with a logo and typographic language to convey Haberdashery's value and aesthetics across stationary, business card and website. <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/eac95baf834bcc4c02d87c970cc35c05cce5a54d55998971dcac84e3f3c080ea/IMG_2852_g_w.jpg" data-mid="5322246" border="0" src="https://freight.cargo.site/w/1000/i/eac95baf834bcc4c02d87c970cc35c05cce5a54d55998971dcac84e3f3c080ea/IMG_2852_g_w.jpg" /><img width="1990" height="2456" width_o="1990" height_o="2456" data-src="https://freight.cargo.site/t/original/i/1072ea8be22c47a6cbd3f4e220f88b0451d9ef202df91c33f218a29879376190/haberdashery_logo_research.png" data-mid="5981118" border="0" src="https://freight.cargo.site/w/1000/i/1072ea8be22c47a6cbd3f4e220f88b0451d9ef202df91c33f218a29879376190/haberdashery_logo_research.png" /><img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/4d41929e3bbc3ee4a000be84498c8cf8f6d7c6df7a368504da135d18abecad43/Hab_Brand_NewGif2017_v02.gif" data-mid="5982575" border="0" src="https://freight.cargo.site/w/1000/i/4d41929e3bbc3ee4a000be84498c8cf8f6d7c6df7a368504da135d18abecad43/Hab_Brand_NewGif2017_v02.gif" /><img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/1d92d348f2da2eb265848d8805440fabf8696992f669e6ab242fd3cac08cafa7/IMG_2884_g_w.jpg" data-mid="5322247" border="0" src="https://freight.cargo.site/w/1000/i/1d92d348f2da2eb265848d8805440fabf8696992f669e6ab242fd3cac08cafa7/IMG_2884_g_w.jpg" /><img width="1348" height="899" width_o="1348" height_o="899" data-src="https://freight.cargo.site/t/original/i/83e5dba7aae9ab3f98f3de8562fa6b7f2c9a7091bea0cfa4045f852b66b23f79/IMG_2910_g_w2.jpg" data-mid="5981500" border="0" src="https://freight.cargo.site/w/1000/i/83e5dba7aae9ab3f98f3de8562fa6b7f2c9a7091bea0cfa4045f852b66b23f79/IMG_2910_g_w2.jpg" /> https://julieaparicio.com/Canopy-pendant Mon, 16 Oct 2017 20:39:44 +0000 Julie Aparicio - Creative https://julieaparicio.com/Canopy-pendant Packaging experienceCanopy pendants <img width="1920" height="1376" width_o="1920" height_o="1376" data-src="https://freight.cargo.site/t/original/i/80b8c2807018546d9d018ce4398af19cd475dfe5511770c997e0e56c6606cdef/Julie-Aparicio-graphic-design-packaging-canopy-01.jpg" data-mid="26621892" border="0" src="https://freight.cargo.site/w/1000/i/80b8c2807018546d9d018ce4398af19cd475dfe5511770c997e0e56c6606cdef/Julie-Aparicio-graphic-design-packaging-canopy-01.jpg" /> Creation of the packaging and instruction manual for Canopy, a hand-blown lead-crystal pendant, part of the Evoke Collection. Canopy is using a custom designed LED display to create gently-animated light effect evoking the memory of light falling through a forest canopy. My role was to design a very simple visual identity, packaging and instruction manual for each of the 3 products under the Canopy Range as well as all collateral such as postcards, product cards and advert for press. Part of my responsabilities was also to help art direct several stands for tradeshow, including Milan Design Week and Clerkenwel Design and the upcoming Maison&amp; Objet 2018. <img width="1920" height="1188" width_o="1920" height_o="1188" data-src="https://freight.cargo.site/t/original/i/de6e1e463f0d28e10f21389fbe704890b442d8e8a17c16fc29c089b9e61574a9/Julie-Aparicio-graphic-design-packaging-canopy-02.jpg" data-mid="26625317" border="0" src="https://freight.cargo.site/w/1000/i/de6e1e463f0d28e10f21389fbe704890b442d8e8a17c16fc29c089b9e61574a9/Julie-Aparicio-graphic-design-packaging-canopy-02.jpg" /><img width="4961" height="3508" width_o="4961" height_o="3508" data-src="https://freight.cargo.site/t/original/i/00378acd0b8b49727b1481fef81a2259bff3b0b8e43e89b72da877ac24ae50cc/A3--Folded-A6_Amendments_SO03.jpg" data-mid="15177163" border="0" src="https://freight.cargo.site/w/1000/i/00378acd0b8b49727b1481fef81a2259bff3b0b8e43e89b72da877ac24ae50cc/A3--Folded-A6_Amendments_SO03.jpg" /> <img width="4961" height="3508" width_o="4961" height_o="3508" data-src="https://freight.cargo.site/t/original/i/9f61623b67408fa2e8709f111ced30c6f6af0a1b1978298b3a8284ea639e6a17/A3--Folded-A6_Amendments_SO032.jpg" data-mid="15177164" border="0" src="https://freight.cargo.site/w/1000/i/9f61623b67408fa2e8709f111ced30c6f6af0a1b1978298b3a8284ea639e6a17/A3--Folded-A6_Amendments_SO032.jpg" /><img width="3508" height="2481" width_o="3508" height_o="2481" data-src="https://freight.cargo.site/t/original/i/4a60ef572fbf6cea1d4fbcb79b68cf4c2c5130a3d7b8b21fd0721a1eeee57ead/Canopy_instruction-manual_Fold-01.jpg" data-mid="15369273" border="0" src="https://freight.cargo.site/w/1000/i/4a60ef572fbf6cea1d4fbcb79b68cf4c2c5130a3d7b8b21fd0721a1eeee57ead/Canopy_instruction-manual_Fold-01.jpg" /><img width="890" height="697" width_o="890" height_o="697" data-src="https://freight.cargo.site/t/original/i/76de25998f13a4c1d952d9e4708ae639cd2a5fa7948c69ad1beee2d36718ed84/Animation-Box_02.gif" data-mid="15375232" border="0" src="https://freight.cargo.site/w/890/i/76de25998f13a4c1d952d9e4708ae639cd2a5fa7948c69ad1beee2d36718ed84/Animation-Box_02.gif" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/98554d71659078d685bb485af025053c1210278f6eda231c4e47e0537ba91525/Julie-Aparicio-graphic-design-packaging-canopy-03.jpg" data-mid="26627619" border="0" src="https://freight.cargo.site/w/1000/i/98554d71659078d685bb485af025053c1210278f6eda231c4e47e0537ba91525/Julie-Aparicio-graphic-design-packaging-canopy-03.jpg" /> <img width="4483" height="2989" width_o="4483" height_o="2989" data-src="https://freight.cargo.site/t/original/i/5f9c0aee8b4dd2246b078cb9eee4cccf674e29aa9bf03ffdd0932a6823753fb1/IMG_7370_g.jpg" data-mid="15177200" border="0" src="https://freight.cargo.site/w/1000/i/5f9c0aee8b4dd2246b078cb9eee4cccf674e29aa9bf03ffdd0932a6823753fb1/IMG_7370_g.jpg" /> https://julieaparicio.com/Medical-Research-Council Sun, 11 Jan 2015 21:08:06 +0000 Julie Aparicio - Creative https://julieaparicio.com/Medical-Research-Council Exhibition designStrictly Science <img width="1600" height="1066" width_o="1600" height_o="1066" data-src="https://freight.cargo.site/t/original/i/24557f370d411e764d8b3ef8ac2f4b9f714cb126b5ee11a9c600b23d1a8be316/MRC_poster_01.jpg" data-mid="5322283" border="0" src="https://freight.cargo.site/w/1000/i/24557f370d411e764d8b3ef8ac2f4b9f714cb126b5ee11a9c600b23d1a8be316/MRC_poster_01.jpg" /> The Medical Research Council has been responsible for investing public money in medical sciences in order to improve the lives of humankind through ground-breaking research. In 2014, they celebrated a centenary of research. My role was to develop the visual identity for the exhibition taking a place at the prestigious Imperial College in London. A very educative and interesting project, working closely with scientists and the MRC team. My work included the creation of all the posters and graphics for the exhibition as well as the tube campaign, from concept to art direction and production. <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/a355f5cd129afd3f4b9e2a7fcae538d8bc1f295b84c7d05e9d20437aa00996ef/IMG_5435g_w.jpg" data-mid="5322285" border="0" src="https://freight.cargo.site/w/1000/i/a355f5cd129afd3f4b9e2a7fcae538d8bc1f295b84c7d05e9d20437aa00996ef/IMG_5435g_w.jpg" /><img width="1920" height="1440" width_o="1920" height_o="1440" data-src="https://freight.cargo.site/t/original/i/1e29291f988a6730531ddfbaa355dfb270c50b4946401e731c7b614bdd1e271a/Julie-Aparicio-graphic-design-exhibition-imperial-college-medical-research-council-centenary-01.jpg" data-mid="26628545" border="0" src="https://freight.cargo.site/w/1000/i/1e29291f988a6730531ddfbaa355dfb270c50b4946401e731c7b614bdd1e271a/Julie-Aparicio-graphic-design-exhibition-imperial-college-medical-research-council-centenary-01.jpg" /><img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/def07276850483be2563274dd23d9958fe2e3a4b2bf42a65a34d9bf0db9e6a34/IMG_5492_g_w.jpg" data-mid="5322287" border="0" src="https://freight.cargo.site/w/1000/i/def07276850483be2563274dd23d9958fe2e3a4b2bf42a65a34d9bf0db9e6a34/IMG_5492_g_w.jpg" /> <img width="1920" height="1354" width_o="1920" height_o="1354" data-src="https://freight.cargo.site/t/original/i/bd971625a43ea4526c10aeb3a243aa7e92e797696c854b14cd447e7688cdb56b/Julie-Aparicio-graphic-design-exhibition-imperial-college-medical-research-council-centenary-02.jpg" data-mid="26628696" border="0" src="https://freight.cargo.site/w/1000/i/bd971625a43ea4526c10aeb3a243aa7e92e797696c854b14cd447e7688cdb56b/Julie-Aparicio-graphic-design-exhibition-imperial-college-medical-research-council-centenary-02.jpg" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/cd5fcd31e8c8d5da5278e21975302181f67c30178f09aa45d58f5f009995e505/IMG_5467g_w.jpg" data-mid="5322286" border="0" src="https://freight.cargo.site/w/1000/i/cd5fcd31e8c8d5da5278e21975302181f67c30178f09aa45d58f5f009995e505/IMG_5467g_w.jpg" />